Yesterday, when we posted an article about Spiritage’s new voice telephony and Internet company, Brodacom, we echoed the message from Brodacom’s adverts that you could reserve your number on the site www.reserveyournumber.co.zw which, Brodacom had promised, would be available at 1400hrs yesterday. It didn’t happen. And by the time we left the office yesterday, the number reservation system still wasn’t available.
Today though it’s working they’ve switched it on! I personally just reserved my Econet number (well, part of it) so I can migrate ASAP when the opportunity presents itself.
We’re concerned though with how unpolished the internet side of the launch strategy feels and we’re wondering if this reflects on Broadcom’s rollout readiness. Yesterday for example, we reported on Brodacom’s new website www.brodacom.com, and it was hastily taken down soon after. It currently still shows some red “Website coming soon” text.
Someone at Spiritage must have switched it on before its time, so, chances are whatever products and services we were seeing there (Tokmo, TokBusiness, Brodahome, BrodaBand, Anywair) are not ready for unveiling.
www.brodacom.co.zw, where the market (and Google Search) would naturally expect Brodacom to be, has some web hosting company default landing page. The domain spiritage.co.zw is not registered at all. Same goes for spiritagegroup.co.zw.
The www.true4g.co.zw website on the other hand, where Brodacom cleverly asked its market what it expects from a true 4G network, still says “Sorry responses will be open on Thursday 14 July 2011” when you check for responses. This despite the fact that today is Thursday 14 July 2011.