Last week Multichoice announced the introduction of its BoxOffice service to Zimbabwean DStv subscribers. The service allows subscribers with DStv Explora and HD PVR decoders to rent blockbuster movies for 48 hours.
This is the first pay-per view service available for the local market, although it has been available in other Multichoice markets like South Africa and Nigeria. Subscribers need to register for BoxOffice first, a process which has to be done online, after which its fairly simple to rent any of the available titles for $2.50.
Payments can be made via banks that accept DStv payments as well as through EcoCash and telecash, the two mobile money services that provide payment options and billing codes for Multichoice.
DStv BoxOffice was also launched recently in Zambia in September, and it looks like this is part of Multichoice’s drive to expand its product range to markets that have been previously overlooked.
In the case of Zimbabwe the launch comes at a time when other players both local and foreign are looking at exploring opportunities in entertainment and television.
VOD providers like Aflix and Econet’s yet to be launched ipidi service are all keen on ending up in our backyard, providing services to anyone who has the right internet connection and more importantly, the disposable income.
it looks like MultiChoice is keen on establishing a presence as a VOD provider as well, something that is set to be a whole lot easier for the pay TV giant thanks to its standing relationships with content providers.
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