The Coca-Cola company recently caused a stir as they switched the ingredients that make up the famous Mazoe (Orange crush).
Contrary to popular belief that they made the switch nicodemously, Schweppes did acknowledge the switch on their blog on the 1st of this month and they say they made this change in order to reduce the amount of sugar in their drinks
Zimbabwe said you can ruin the economy and erode all civil and political rights but we draw the line at Mazoe😭😂 https://t.co/SSbKom9wUY
— African Princess lost in Palo Alto (@pidilidi) June 20, 2018
Can someone with contacts at the UK Embassy please let us know if the new Mazoe really tastes different ✊😌
— Faith Kipyegon Stan Account (@Dangurangu) June 20, 2018
https://twitter.com/moyo_ebenezer/status/1006818333981896710
Just saw the Schweppes responses to the cancer causing ingredients in Mazoe. Upon further searching the internet i found out that the 3 artificial sweeteners now being added have not actually been proven to cause cancer at all and are actually used wordwide!!
— Sir Thrill (@iam_kingbee) June 19, 2018
Mazoe haachanaka. All we had was Mazoe and Tuku.
— Munya (@Munya_Daniel) June 17, 2018
Would they have pulled a ‘restore legacy’ to the old Mazoe if there hadn’t been outcry on social media? Maybe, since the new Mazoe was so awful and eventually it seems people would have just stopped buying it. But what’s definite is that the change wouldn’t have been made this quickly back in the day when social media was a pipedream.
The social media effect
Firstly, without social media it would have taken ages for people to realise that the Mazoe ingredients had been switched to begin with.
The outcry on Schweppes Facebook pages was probably and it seems this may be the reason why Mazoe had to end up making the decision to go back to their old and trusted recipe. Almost every post on Schweppes Facebook page -even after they had announced they are going back to the old ingredients- has someone directing their disgust at Schweppes and the new Mazoe.
Personally, I’m not a big fan of Mazoe so fortunately I hadn’t had a chance to drink this so called ‘poison’ but I’m sure everyone who is will be thinking:
The OG Mazoe is back. Thank you Jesus 🙆🏽♀️
— Chenai Zengeza (@Miss_Chenzo) June 20, 2018
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3 comments
Cutting sugar in food and drink is a current global trend which has World Health Organisation (WHO)’s blessing. Other countries have imposed “sugar tax” on manufacturers of sugary products to discourage the consumption of too much sugar because of it’s detriment to health. I think Coca Cola and Schweppes Zim’s R&D departments should have done more to reduce the amount of sugar without affecting taste. It’s achievable.
Zimbo wasting time in fruitless things… They reduced the sugar content for your own benefit…
http://www.dailymail.co.uk/news/article-5508563/amp/Fans-fury-Ribena-slashes-sugar-content.html
Wish we would get the same backlash for corruption but we drinking the mazowe
i did say this to some colleagues, that most Zimbabweans seem to die of stroke and heart attack at fairly young ages. not just because of “natural causes”… but because of unhealthy intake that adds up to obesity, diabetes, high blood pressure and cholesterol and which are all serious issues and no one gets checked for, or worries about until its too late.
In this case, Schweppes used a relatively common artificial sweetener (which is safe in this quantity everywhere in the world, except on a few random online blogs without much evidence) that cuts 60% of calories in this drink…. but people hated this because of the taste?
if you read the label on the old Mazoe bottle, 1x250ml glass of mazoe (mixed 1:4) has a sugar percentage of 23% of a 2000kcal guidline daily amount. that means if you have 4 glasses of Mazoe, and nothing else to eat or drink.. you’ve actually reached your 100% intake of sugar for that day.
But people still insist on having half a bottle Mazoe for lunch, and half a cup of refined sugar in our tea every day. its bad guys.