C2 Media, a local digital design & development company, has launched Zwee.ly a network of local web and mobile properties. From information on the Zweely website, a common feature of the properties will be an emphasis on mobile and social. There’s also clear emphasis on appealing design (to us at least), something C2 clearly excels at.
Just before Christmas I got a sponsored link on my Facebook wall begging me to download and install an application called WeChat. I normally don’t look at those invites, no matter how tempting they sound. But being on my annual leave on a hot, slow December afternoon, I just thought, why not have a look.
We didn’t know about version 1 but we’ve just been notified of the second version of Carl Joshua Ncube’s app and after briefly checking it out, we loved it. Well, the Android version that we used at least. There’s an iPhone (and other devices) a Windows Phone version of the app as well. It’s all content on CJN in one place to make him more accessible.
A lot can change in a year – especially in Zimbabwe. In 2011 very few of Zimbabwe’s established brands seemed to have a presence on Facebook (Twitter “didn’t exist” yet). Today’s marketing landscape has significantly changed as a number of savvy brands finally understand how and why social media matters to their marketing mix.
Facebook launched its latest product, a ‘Search Engine’ at a function in California, USA, earlier this week. The facility, titled ‘Graph Search’, is rather more of a Search Engine but only for content resident on the Social Networking site and its possible functionalities were explained in an article on this platform yesterday.