In one of his ever-detailed blog posts, IROKOtv CEO Jason Njoku announced 3 new services that the SVoD (Streaming Video on Demand) company will be introducing starting today. IROKOtv is important because it is one of the only African media companies who have been able to establish a sustainable model to offer a streaming service […]
If you’re familiar with Video on Demand technology, you may have heard of IROKOtv -one if the biggest continental players in the VoD space. One of their content studios ROK has been acquired by Canal+ who are looking “to strengthen its content production reach in Nigeria and across Africa.” ROK studio created to make original […]
Kwese-iflix has partnered media company, BusTop TV in coming up with a comedy series, Comic Tick, on the Kwe-iflix platform. Bustop TV has already aired the first season. with 10 episodes, of the comedy series Comic Tick without Kwese-iflix’s patronage. But now Kwese-iflix is chipping in by funding the production of the second season. Bustop TV […]
Last week we talked about how Netflix had made a promise that they were going to order their first original African series in 2019. Well it’s not 2019 yet but it would seem Netflix has already made good on their promise. They have gone out and ordered their first African original series. It is a […]
Kwesé TV, the pay-TV service and DStv competitor from the telecoms company Econet is now available in Zimbabwe.
Jason Njoku, the larger than life personality behind iROKOtv, recently shared his own perspective on what Netflix in Africa really means for iROKOtv. Part of his blog post touched on how iROKOtv isn’t going to whither away because Netflix is in Africa.
iROKOtv, the Nigerian subscription Video on Demand (sVOD) service that only recently launched a global content distribution arm, has announced that is has entered into a multi-million Euro deal with the CANAL + GROUP, the largest French pay TV provider which has a leading focus on Francophone Africa.
As the proprietor of the largest pay TV service in Sub-Saharan Africa through Multichoice, this huge focus on VOD is reflective of what the future holds and how the company needs to adapt to the next wave of video entertainment. Naspers is out to ensure that it doesn’t lose its firm hold on the market by betting on the next big thing through Showmax.
In a sense, that is what content curators chasing the iROKO model might have to consider as well. The real revenues that warrant praise for a growing demand for African content are yet to be realised from a subscription based model in our environment.
The news that Wabona, an African content Video On Demand service shut down was a low moment for African tech and media startups. a number of aspects related to their model have stood out as weaknesses for a while now. Theirs represent most of the challenges in setting up a Pan-African VOD service. However, in the lessons, there are some opportunities that could also emerge for Wabona or other VOD services.
Paraffin, Mukadota, Gringo, Mutirowafanza, Neria, More Time, Jit, Yellow Card, Flame. Seemingly random names, but all these titles register some significance with Zimbos that lived in a bygone era. It’s just a handful of productions that represent the great local content that we used to consume from the good old TV. Then technology started changing things like it […]
When you love movies deciding what to watch when there’s so much stuff being churned out is usually based on what you see and hear about the upcoming release. One tried and tested marketing weapon for everyone in the business of movies is a good trailer. Through the internet it’s gotten easier to check out […]
Video marketing is really the future of content marketing and fortunately, it is not exclusive to bigger brands with huge budgets. Small to medium companies, both formal and informal, can actually leverage creative video campaigns on a shoe string budget and still get the same results as their counterparts. The secret of success of any […]
In 2011 Sarah Lacy, who was working at Techcrunch at the time but is now running a new tech blog known as Pandodaily, did the unthinkable by travelling to Nigeria on a mission to unravel its startup scene.