Despite these circumstances, it’s still possible to identify the one VOD service that has emerged as the best-placed VOD content provider for Africa. Right now that spot belongs to Showmax.
What’s a bit off, though, is that Kwesé TV is now being placed at the centre of Econet Zimbabwe’s strategy yet in the past, it has always been identified as part of Econet Media which is an Econet Wireless Group investment.
Zimbabwean IPTV startup PrimeviewTv throws hat into pay TV ring, squares up against tough competition
PrimeviewTV has to figure all of these issues out while going up against well-heeled existing competition like Netflix and Showmax as well as yet to launch live TV providers like Kwese TV.
Showmax recently opened up to 36 new African countries including Zimbabwe. The service can be accessed on Showmax.com or through the Showmax mobile application available for iOS and Android.
Telkom, the South African fixed and wireless telecoms company has entered into a partnership with ShowMax, the Naspers-owned video streaming service. Telekom subscribers will have zero-rated data access for streaming ShowMax content.
As the proprietor of the largest pay TV service in Sub-Saharan Africa through Multichoice, this huge focus on VOD is reflective of what the future holds and how the company needs to adapt to the next wave of video entertainment. Naspers is out to ensure that it doesn’t lose its firm hold on the market by betting on the next big thing through Showmax.
Telco, a local Internet Access Provider which has also been providing a fairly competitive fibre option has its mind on ensuring that fibre users that want the essentials of fibre and more importantly the best in streaming capabilities get just that. The team there has tried to capture this in their new service, Velocity Stream.
As much as a strategy used by ONTAPtv has been earmarked for the South African market, it has a fit in the rest of Africa. In Zimbabwe, that sort of approach could work, assuming that the VOD provider is willing to identify and craft the right sort of partnerships with public WiFI service providers.
It was recently reported that MTN South Africa, the mobile network operator, zero-rated data for MTN FrontRow. This is the operator’s Video On Demand (VOD) service. This has implications on what might work for VOD services in Africa aligned to broadband providers.
A report from Bloomberg cites a source who shared plans by Showmax to enable downloading of its content which includes movies and highly popular series like Game of Thrones. This is supposed to be a way of addressing the challenges the African market has with the high cost of internet and the sparse distribution of fixed internet solutions.
In this mid-week podcast, we discuss the wave of employment contract terminations that has reached Telecel, ShowMax, the new VOD service, the roaming tariffs that have been reviewed in Southern Africa, Gtel in Kenya and the $99 Econet Home Power Station.
Naspers is in negotiations with Vodacom to offer Mobile based VOD services via its new vehicle ShowMax. This move may consolidate Naspers market share in the face of NetFlix expansion.