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Econet responds to market forces, reduces price on its Home Power Station, again

   

Remember the Econet Home Power Station (HPS) – that solar powered energy backup solution that provides lighting and an option for device charging? The last time we talked about it was when Econet had slashed its price from $163 to $99.

Earlier today the operator announced, on social media, a clearance sale for the HPS which will see the price being reduced by $50 to $49. The offer is valid while stocks last and it becomes the third price reduction for the Power Station since it was first introduced by Econet in 2012.

For $49 you get the same unit that comes with a socket for charging your mobile phone or tablet, a 12-volt battery capacity, a 6 light system with switches for each light, as well as a solar panel for generating power for the batteries which will last for up to 7 hours on a full charge.

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The same questions that we asked when the price of the HPS was reduced in August last year are just as relevant now. Is this really just another routine clearance of inventory or it’s an expression of an investment in energy and power alternatives that’s gone wrong? Is Econet now facing the reality of how price sensitive the Zimbabwean market is?

All eyes will be on the operator’s annual financial results to find out how well divisions like Econet Solar have been performing. However, with the prices of products being slashed from $163 to $49 in 7 months, the outlook doesn’t seem appealing.


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