The information we received also says that Econet partners, Apple (now I’ve grabbed your attention) and Sony Ericsson will be exhibiting their greatest and latest products at the Expo. I imagine some of you readers will probably just to there to have a feel of the iPad.
A few hours after posting this, a reader identifying himself only as “geek” commented:
Point of correction, Econet does not have any partnership with Apple, speaking as an outsider (not an Econet or Solution Centre or iclik -http://iclik.co.zw/ nor Apple employee)I assume your source wanted to say they have partnered with Apple Approved Solutions provider (which can either be Solution Centre or iclik)
Frankly, we also didn’t think this was partnership in the Apple Authorised Reseller sense. We thought it was in the, ‘we sell genuine Apple products procured through official Apple channels’ sense.
We know there are many Apple fans in Zimbabwe who need to know the official position so we went searching for the information. When we visited the Apple stand at the Econet Experience Expo we met a guy from Core Group, an official Apple Authorised Distributor.
According to the Core Group rep, Core Group distributes to 4 Apple resellers in Zimbabwe; iClik, Solution Centre, Tech Tools, and Econet (since 2 months ago). So, yes, all these companies are Apple resellers. They sell genuine products and it’s done via the official Apple distribution channels.
What we cannot confirm is if they are Apple-authorised. But hey, there’s nothing unusual about this. Being Apple-authorised just means the reseller gets to enjoy benefits like marketing resources, business development funding, certification and other extras. Apple-authorised or not, the products are the same and they come through the same official distribution channels.
We also contacted Econet to get their input and we were pointed to this statement in Econet’s latest financial results:
The business intends to be a more significant player in the accessories market. This will give our customers access to world class products. In view of this strategic thrust, the business signed a reseller agreement with Apple and will start stocking Apple products in the near future. The business is also negotiating with various suppliers to stock other exciting product ranges.
A side note: if you’re in the gadget business, there’s new competition in town.